--- title: MMR Range Explorer description: MMR's Range Explorer is an agile approach to maximize the potential of your product range. Providing powerful evidence to underpin your product range decisions. --- # Range Explorer ## Powerful evidence to underpin your range decisions The agile solution that identifies the optimal line-up for your product range to maximize consumer appeal and keep your brand winning. Trusted by CPG brands worldwide, Range Explorer provides you with the clarity and depth of insight you need to create and develop a powerful product range - in as little as two weeks. When to use Range Explorer: When you need to understand the optimal product range for launch When you need to rationalize your product range When you want to prioritize new product ideas in the context of your current range  When you need to identify which NPD ideas are most incremental for your brand Download our factsheet to find out more. ![10.0\_LI\_1080X1080-1](https://info.mmr-research.com/hubfs/10.0_LI_1080X1080-1.png "10.0_LI_1080X1080-1") ## Download the Range Explorer factsheet © 2026 Copyright: [MMR Research](https://www.mmr-research.com/) - [Privacy Policy](https://www.mmr-research.com/privacy-policy) - [Cookie Policy](https://info.mmr-research.com/cookie-policy?hsLang=en)