AI-driven sensory research: Bridging the gap in product experience research with Sensory Bot
Presented by:
Caitlin McLean Head of Qualitative Solutions MMR Research
An essential new paradigm for product development
Presented by:
Prof. David Thomson Founder & Chairman MMR Research
Posters
Understanding Alcohol Perception in a Non-alcoholic Context Using a Long-term Consumer Community
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Decoding the Chemesthetic Sensations of Topical Pain-Relief Creams Using Descriptive Sensory Panel
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Bridging sensory worlds: Aligning global panels for enhanced food innovation
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Agile sensory evaluation: leveraging the women of color panel for critical skincare insights
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Relating Sensory and Consumer Perceptions: A Study on Bitterness and Sweetness
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Unveiling the emotional essence of iconic sensory profiles in savory snacks
Are your new product ideas novel enough? Evaluating a scientific approach to enhancing novelty and diversity of new product and flavour ideas generated by AI-driven persona tools
Signals from the future: emerging methods in product experience insights
Sensory semiotics: making sense beyond the senses
Assessing the Impact of Panel Size on Sensory Data Reliability
A holistic approach to understanding mom's definition of a ‘clean’ infant formula
Global lexicon harmonization for sensory evaluation of nutritional beverages
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